# Ethoca Consumer Clarity™ source: https://developer.mastercard.com/ethoca-consumer-digital-experience/product/ethoca-consumer-digital-experience/index.md ### Benefits {#benefits} Ethoca is an award-winning provider of collaboration-based solutions that empower businesses around the world to fight fraud, prevent disputes and chargebacks, and improve the customer experience. Powered by an ever-growing global network, our solutions provide rich intelligence about the customer purchase journey and close costly communication gaps between all stakeholders in the payments ecosystem. The result? Significant revenue growth and cost saving opportunities, and elevated consumer engagement for all participants. ![Fight fraud](https://static.developer.mastercard.com/content/ethoca-consumer-digital-experience/product/img/fight_fraud.svg) ###### Fight fraud {#fight-fraud} Recover your losses with ease when fraud strikes ![Eliminate chargebacks](https://static.developer.mastercard.com/content/ethoca-consumer-digital-experience/product/img/eliminate_chargebacks.svg) ###### Eliminate chargebacks {#eliminate-chargebacks} Blow away the time and money associated with chargebacks ![Increase acceptance](https://static.developer.mastercard.com/content/ethoca-consumer-digital-experience/product/img/increase_acceptance.svg) ###### Increase acceptance {#increase-acceptance} Help your bottom line -- don't mistake customers for criminals ![Recover revenue](https://static.developer.mastercard.com/content/ethoca-consumer-digital-experience/product/img/recover_revenue.svg) ###### Recover revenue {#recover-revenue} Keep your revenue where it belongs -- with you ![Improve experience](https://static.developer.mastercard.com/content/ethoca-consumer-digital-experience/product/img/improve_experience.svg) ###### Improve experience {#improve-experience} Create more smiles and sales, with less friction and frustration *** ** * ** *** ### What is a Collaboration Network? {#what-is-a-collaboration-network} ###### Merchants {#merchants} ###### Ethoca Consumer Clarity™ {#ethoca-consumer-clarity} ###### Issuer bank channels {#issuer-bank-channels} Card issuing banks and ecommerce merchants use a multi-layered arsenal of tools to prevent chargeback fraud, reduce transaction disputes, and fight CNP fraud. While this approach can be somewhat effective, there's a big missed opportunity caused by a lack of timely communication. For years, there was no fast, reliable and secure way to share this intelligence outside of the chargeback process. Thankfully, Ethoca changed all this with a new fraud fighting and chargeback management system. Welcome to the age of the Collaboration Network --- the opportunities are endless. *** ** * ** *** ### Our Services {#our-services} ###### Issuers and Issuer Partners {#issuers-and-issuer-partners} ###### Ethoca Consumer Clarity™ for Issuers {#ethoca-consumer-clarity-for-issuers} Share merchant and transaction details to your cardholders. Reduce disputes. Elevate experience. [Learn more](https://developer.mastercard.com/consumer-clarity/product/ethoca-consumer-clarity/) ###### Merchants and Merchant Partners {#merchants-and-merchant-partners} ###### Ethoca Consumer Clarity™ for Merchants {#ethoca-consumer-clarity-for-merchants} Provide issuers and cardholders with real-time recognizable information about your company [Learn more](https://developer.mastercard.com/ethoca-consumer-clarity-for-merchants/product/ethoca-consumer-clarity-for-merchants/) *** ** * ** ***