# Use Cases
source: https://developer.mastercard.com/locations-merchants/documentation/use-cases/index.md

The Location Services API supports a wide range of business scenarios across digital banking, fintech, travel, retail and cardholder support experiences. Common problems it solves include finding nearby cashback retailers and prepaid card reload locations, verifying merchant locations for compliance, powering click-and-collect and store locator experiences, and capturing merchant location issues through standardised customer feedback reasons.

[Merchant Search by GeoCode](https://developer.mastercard.com/locations-merchants/documentation/use-cases/merchant-search-by-geocode/index.md)  

**Digital banking and retail - "Where are the nearest participating locations to me?"** Use this merchant locator API to find nearby cashback locations, prepaid card reload locations, contactless/PayPass and Easy Savings partner retailers from a latitude and longitude.

[Merchant Search by Address](https://developer.mastercard.com/locations-merchants/documentation/use-cases/merchant-search-by-address/index.md)  

**Digital banking and retail - "Where can I reload or get cashback near this address?"** Run the same retail location API search from a customer-provided street address to return nearby cashback retailers, reload network locations and partner retailers.

[Merchant Names](https://developer.mastercard.com/locations-merchants/documentation/use-cases/merchant-name/index.md)  

**Search and discovery - "The customer only knows part of the merchant name."** Partial merchant name search and business name search using a full or partial merchant name and merchant type.

[Merchant Categories](https://developer.mastercard.com/locations-merchants/documentation/use-cases/merchant-category-code-lookup/index.md)  

**Data enrichment and compliance - "What type of business is this merchant?"** Merchant category code (MCC) lookup mapping four-digit codes to readable category names, returning merchant category IDs for filtering and reporting.

[Country Search](https://developer.mastercard.com/locations-merchants/documentation/use-cases/country-code/index.md)  

**Geographic reference data - "Which markets are supported?"** Discover all supported countries within the Locations network.

[Country Subdivision Search](https://developer.mastercard.com/locations-merchants/documentation/use-cases/country-subdivision-code/index.md)  

**Geographic reference data - "How do I filter results by state or province?"** Country subdivision lookup returning states, provinces or regions for a selected country.

[Customer Feedbacks](https://developer.mastercard.com/locations-merchants/documentation/use-cases/customer-feedback/index.md)  

**Data quality and acceptance - "Contactless was not accepted at this location."** Merchant issue reporting for contactless payment feedback and merchant acceptance feedback, using standardised feedback reason codes and problem types to improve data quality.